At Prudential, we understand that success comes from the talent and commitment of our people. Together, we have a shared vision in securing the future of our customers and our communities. We strive to build a business that you can shape, an inclusive workplace where everyone’s ideas are valued and a culture where we can thrive together. Our people stay connected and tuned in to what’s happening around us, keeping us ahead of the curve. While focused on the long-term, we look to the future to bring growth, development and benefit to everyone whose lives we touch.
This job holder will :
• Working together with respective departments to build the customer centricity culture within the company, creating awareness and setting guidelines
• Developing, managing and improving customer engagement through communications and activations
• Managing customer communication contents through editing and proof-reading
Principle Duties & Responsibilities
1. Driving the Customer Centric culture in the company
Conveying messages through communications and activations
With PRUuniversity, selecting and rolling out trainings and sharing sessions
With Customer Centricity working committee, ensuring implementation and staff engagement
Setting guidelines for customer centricity (persona and narrative)
2. Managing Customer Communications:
To develop regular communications to customers, such as PRUsatellite, regular e-flyers
To develop project, new product and service communications, including persistency program/project
To work with Corporate Communications team on crisis communication
3. Managing Customer Communication Channels:
To ensure robust communication channels
Monitoring and reporting of channels’ usage
Managing communication flows to customers
4. Editing, writing and copywriting
Ensuring that all customer communications are free of errors in grammar, translations, punctuation, spelling and aligned. The team should communicate the intended messages clearly, concisely and accurately for the good of the company image.
Provide supervision in providing conceptual and creative content for all customer communications including proof reading and editing of related collaterals
5. Delivering all customer communication materials in a timely manner, according to set deadlines and standard of quality.
Ensuring that all communications are being distributed timely, clearly and completely to related internal parties
Making sure that that a systematic filing system for all customer communications are maintained
Responsible for planning and implementation of customer Communications expenditures within the whole Customer & Marketing budget
Ensuring that all editorial policies and standards are according to company compliance
Risk management in function by self.
Adherence/no breach to compliance, audit
Handling and monitoring administrative processes taking place in each Customer Communications activity
University degree in Communications or other related disciplines
3 years experience in communications and other related disciplines
Demonstrate experience in conceptualizing, writing and editing