Job Description

Core Responsibilities

  • Strategize, plan, manage and execute all marketing plans and activities to meet the goals and objectives of the brand/s and the company
  • Ongoing review and evaluation of brand/s business performance to ensure achievement of monthly and annual sales targets and to uphold the positioning/ranking of the brands in its distribution
  • Effectively communicate the unique selling propositions of the brands in all brand communications strategies to build brand desire and that will resonate with target markets
  • Innovate and spearhead creative marketing activities and initiate suitable co-marketing tie-ups to create more business opportunities for the brands
  • Organize and plan all product launches, activities or events and prepare the relevant marketing tools and mechanics - to be in line with the brand image and strategy, as well as to achieve set sales targets
  • Manage and liaise with media, contractors and partners on the planning and execution of all communication and promotional campaigns
  • Create and ensure consistent and impactful visual merchandising displays at all brand point of sales i.e. chain stores and all other appointed retailers.
  • Responsible for the overall P&L of the brand/s up to Product Contribution and relevant KPIs encompassing effective management of stock holding and set A&P budget.
  • Compile and review competitors’ marketing activities periodically, as well as ongoing collection of market data, trends and information, for analysis of the brand/s competitive performance and decision making.
  • Create and maintain strong working relationships with the principals of the brand/s and the retail stores management, representing the company in business negotiations and tie-ups.
  • Lead, coach and guide direct reports to develop strong brand knowledge, marketing and business capabilities and inculcate team working spirit.
  • Initiate and coordinate ad-hoc corporate assignments, where required

We promise to offer you:

  • an open, and massively friendly work environment full of ambitious and skilled people who love what they do and do what they love
  • lots of challenges, opportunities to develop yourself and fun times
  • committed executive team to support your best performance

Did we get you excited?

Job Specifications

You are our dream come true if you…

  • Have a Bachelor's Degree or equivalent combination of relevant education and work experience that will allow successful performance of job expectations
  • Have at least four (4) years of experience in beauty product management and/ or product marketing
  • Have experience analysing and reporting on marketing activities, in particular analysing ROI from campaigns and lead nurturing.
  • Have good interpersonal, verbal and written communication skills to drive tasks to completion
  • Are positive and professional attitude and ability to thrive in a fast paced, growing business
  • Have experience with MS Excel required, familiarity with CSV files
  • Have experience with SAP ERP or similar accounting software
  • Have demonstrated fluency in English and Mandarin
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