CORE JOB RESPONSIBILITIES
- Prepare and develop marketing objectives, strategies, advertising and promotion and ensure their execution.
- Evaluate the practicality and potential of new products and market development.
- Analyzes and defines customers and market requirements and trends.
- Develop, implement and update product training and competitor information intelligence to sales force on an ongoing basis.
- Develop annual sales volume and profit forecasts, pricing and expense budgets. Forecast product requirements, identify potential supply issues, and develop contingency plans.
- Achieve sales, margin and market share annual goals for the assigned products.
- Participate in planning sales promotion and advertising in support of existing products, and determine market strategies and sales tactics to achieve product objectives.
- Develop methods of field-testing promotional programs to determine customer acceptance, evaluate effectiveness of promotion efforts and keep informed on needs of the sales force.
- Develops and maintains the contact with customers, Sales force and channels for understanding their needs.
- Provide direction to develop Product Specialist.
- Review complaints and suggestions relating to assigned products.
- Analyze and report market intelligence in a correct and timely manner.
- Ensure all business activities comply with, Thai code, relevant Acts, legal demands, Abbott code of conduct and ethical standards.
Thailand > Bangkok : Lumpini Building
Yes, 75 % of the Time
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)