Job Description

  • Produce all digital and Physical content (images and copy) related to the following mediums:
    • Online Marketplaces (Lazada and Shopee; 6-7 stores) - 70% of the work
    • Content for individual product pages
    • Content for store Homepages and category/collection pages
    • Content for major and minor campaigns (banners, highlights)
    • Content for social media posting
    • Ogalala Retail Stores ( store display and visuals) - 15% of the work
    • Promo announcements
    • Window display design
    • Shelving visual merchandising and store navigation guide
    • Event visual needs
    • Other store display designs
    • product pages and major campaigns - 15% of the work
    • Content for individual product pages
    • Content for banners, carousels and collection pages
    • Content for blog section
  • Take charge of social media posting and community interaction
    • E-commerce promotions (across all Brand Social Media pages - Pigeon, Bestway, Ogalala, etc.)
    • Groups community Management ( Ogalala firnds and family Fb groups)
    • blog section
  • Work with the Richwell Brand Teams in creating video content in support of the e-commerce sales objective.
    • Sample formats include: campaign videos and livestreams
  • Work with an external Media and Advertising Agency for all digital and online ads in support of the e-commerce sales objective
    • With an Advertising Plan developed by the Head of the Online and Retail Division
  • Develop and execute a content plan
    • Including proper messaging, audience targeting and tracking
    • Under the guidance of the Head of the Online and Retail Division
    • With support from different Brand teams under the Richwell Marketing Department ( for official graphic assets, brand guidelines, etc.)
  • Ensure High Content Rating of the Lazada and Shopee Marketplace Stores
Minimum Qualifications
  • Creativity and Design thinking skills
  • Advance Graphic Artist Skills and experience ( at least 4-5 years)
    • Knows advanced photo editing software ( Adobe Photoshop, Adobe Illustrator, Adobe In - Design)
    • Know basics of video editing software (Adobe after Effects, Adobe Premier Pro)
  • Experience handling social media accounts for non- personal use ( at least 1 year experience)
    • Posting on Community Pages/Groups, Handling Messages and inquiries, setting social media advertising and boosting and social media audience targeting and in sighting.
  • Selling and Customer Service experience (at least 1 year experience)
Office Address
8th Floor, The Richwell Center, 102 Timog Avenue, Quezon City
RICHWELL PHILS. INC. (RPI) is the leading distributor, manufacturer, and licensor of branded children’s products in the Philippines. RPI holds the dominant position across different segments: infant needs, fashion, play products, and footwear. Our licensing capabilities and experience are extensive; our business partnerships stable and profitable. Our Love for the Global Child fuels our passion. RPI is the leading distributor and retail destination for global children’s brands in the country. We are committed to attract and bring excellent brands and concepts that will help provide for the needs of the global child. With a fervent entrepreneurial spirit, we bring these brands closer, more accessible, and affordable to the Filipino family through our heritage and expertise. We trace our beginnings in 1979 with modest capital, a dream, and plenty of passion. We anticipated the need to market in a potentially huge niche in the children’s fashion, novelty and basic needs segment. The company then started with the distribution of Mattel products, Barbie and Hot Wheels, in 1982 and other international brand like Safety 1st. In 1986, it became the exclusive distributor of Pigeon Baby products. In 2005, we expanded into apparel licensing with the Barbie brand and has since established ten retail stores nationwide. Then in 2009, we acquired the license for ELLE Kids, the chic French brand for children. Since then, we have added international brands to our portfolio such as Ergobaby, Monster High, Nautica Kids, Desigual Kids; and our very own M7J Kids Republic. We also distributed educational play products such as Melissa & Doug, Discovery Kids, Animal Planet, Baby Einstein, Haba, Emco, Oops, and Artec. Our company today is proud to spearhead another milestone in the children industry. The Ogalala Concept brings our company vision full circle as we create a truly Why Not World of Fashion and Play. RPI is supported by its affiliates: Internationale Globale Marques, Inc., – the Retail Solutions, New Projects and Licensing arm; and Richphil Visual Designs, Ltd., – our fabrication and retail set-up division.

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