Senior Content Executive, Features (Elle)

South China Morning Post (Hong Kong Hong Kong, 中国) 17天前发布

Purpose of the Position:

  • Create engaging digital contents, with focus on features and lifestyle contents, that aim at connecting with the existing and potential targeted audience
  • Optimise content performances by constantly providing new and creative ideas, responding swiftly to market trends and adopting best practices in content production  
  • Plan and execute online articles, social posts and video contents on website and social media for both editorial and client projects
  • Collaborate closely and smoothly with internal and external parties for photo/ video shoots and other content making

Job Responsibilities:

  • Generate ideas, and create content independently that reflects the brand’s DNA
  • Develop and create content for website and social media platforms (as needed by the specific roles), preferably in feature and lifestyle discipline
  • Conduct keyword research and update regularly to ensure content is SEO optimised
  • Copy edit, proofread, and coordinate with freelance contributors
  • organising meetings with writers and designers to discuss and plan the features section of the magazine
  • commissioning features and stories from in-house writers or freelancers
  • supervising freelance writers, and setting deadlines
  • Partner with creative teams (designers, videographers and photographers) to produce high quality visual content from layout, photo and video
  • Establish industry contacts to enhance the quality of online sections
  • Work with sales and marketing departments to create and edit promotional content

Job Requirements:

  • Degree in language, preferably in journalism, languages or communications or relevant disciplines
  • At least 1 year of experience in newspaper, magazine, advertising, digital, or publishing industry
  • Exceptional writing/ editing, communication and research skills, as are self-motivation and the ability to meet tight deadlines
  • Ability to multitask and work under pressure
  • Good team player
  • Creative and able to contribute new ideas
  • Fast learner and self-motivated, with a good eye for detail
  • High organised and have strong project management skills
  • Familiar with SEO knowledge, best practice and latest trend
  • Familiar with keyword planner, Google Analytics and other analytical tools
  • Proficient in Microsoft Word, Excel PowerPoint, Mac and Chinese language input
  • Excellent communication skills
  • Good command of English and Chinese (Cantonese & Mandarin)
  • Candidates with more experience may be considered for the role as Content Manager

Work location will be at  Wong Chuk Hang office


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Senior Content Executive, Features (Elle)

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