Digital Analytics Engineer

Tractive GmbH (Linz, Österreich) Vor 19 Tagen veröffentlicht

As part of our Business Intelligence team, you will:

Make a measurable impact by leveling up our ecommerce analytics tracking

  • Ensure tags - from Google Analytics to Criteo to Facebook - are well-implemented, easy to track and offer valuable marketing insight
  • Develop tracking architectures and strategies across our domains and services
  • Handle the technical side of tracking implementation with the Software Development team
  • Supply guidance on advanced tracking requirements and data integrity issues
  • Assure quality through tracking codes reviews and implementation debug
  • Bring in your ideas and improvements to actively contribute to the company's success. You will never hear "…because we always did it like that" again.
  • Continuously develop yourself personally and professionally. You will take ownership of areas that strengthen your potential and you will be able to attend workshops to learn new skills according to your experience and interests.

Requirements

Your profile

Key requirements:

Extensive knowledge of analytics/pixel management tools like Google Analytics and Google Tag Manager

  • Experience working in multi-channel e-commerce, digital analytics or software engineering
  • Previous work experience with APIs, SDKs and Google Cloud Platform is a big plus
  • Ideally, experience working around Intelligent Tracking Prevention and ad blockers
  • Very good English skills

Does this sound like you?

  • Analytical problem-solver
  • Willing to come and work with our fantastic team in Austria
  • Latest technologies
  • Flextime
  • Team spirit
  • Start-up atmosphere

Just so you know what to expect: For this position, we offer a competitive overpayment based on qualifications and experiences. The annual gross salary is between € 42,000 and € 60,000 on a full-time basis.

Apply now!

Updated: 22 hours ago

Job ID: 2127245

About Tractive GmbH

Tractive was founded in 2012, by a group of paw-ssionate entrepreneurs with the aim of creating a safer environment for the millions of pets around the world.

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auth .join.com Session Used to remember tokens of authenticated user, while user is logged in. Necessary for keeping user logged in.

__stripe_mid .join.com 1 year Stripe is used to making credit card payments. Stripe uses a cookie to remember who you are and to enable the website to process payments without storing any credit card information on its own servers.

__stripe_sid .join.com 1 day Stripe is used to making credit card payments. Stripe uses a cookie to remember who you are and to enable the website to process payments without storing any credit card information on its own servers.

CookieScriptConsent .join.com 3 months This cookie is used by Cookie-Script.com service to remember visitor cookie consent preferences. It is necessary for Cookie-Script.com cookie banner to work properly.

user_country_code .join.com 1 day Used for storing the visitor's country choice on some pages.

user_lang_code .join.com 1 day Used for storing the visitor's language choice on some pages.

_icl_visitor_lang_js .join.com 1 day Used for saving the visitor's language for default redirection on some pages.

Name

Domain

Expiration

Description

_hjIncludedInPageviewSample .join.com 30 minutes Determines if the user's navigation should be registered in a certain statistical place holder.

_hjMinimizedPolls .join.com 1 year Hotjar cookie that is set once a visitor minimizes an On-site Survey widget. It is used to ensure that the widget stays minimized when the visitor navigates through your site.

_hjid .join.com 1 year Hotjar cookie. This cookie is set when the customer first lands on a page with the Hotjar script. It is used to persist the random user ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.

_hjIncludedInSessionSample join.com 30 minutes This cookie is set to let Hotjar know whether that visitor is included in the data sampling defined by your site's daily session limit.

_hjAbsoluteSessionInProgress .join.com 30 minutes This cookie is used by Hotjar to detect the first pageview session of a user. This is a True/False flag set by the cookie.

_hjFirstSeen .join.com 1 day This cookie is used to determine if the visitor has visited the website before, or if it is a new visitor on the website.

_hjCachedUserAttributes .join.com Session This cookie stores User Attributes which are sent through the Hotjar Identify API, whenever the user is not in the sample. These attributes will only be saved if the user interacts with a Hotjar Feedback tool.

_hjUserAttributesHash .join.com 1 year User Attributes sent through the Hotjar Identify API are cached for the duration of the session in order to know when an attribute has changed and needs to be updated.

_hjTLDTest .join.com Session When the Hotjar script executes we try to determine the most generic cookie path we should use, instead of the page hostname. This is done so that cookies can be shared across subdomains (where applicable). To determine this, we try to store the _hjTLDTest cookie for different URL substring alternatives until it fails. After this check, the cookie is removed.

Name

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gclid .join.com Session Used for internal conversion tracking.

last_marketing_source .join.com 1 month Used for internal conversion tracking, saving the source of campaigns.

fr .facebook.com 3 months Facebook places a so-called “fr”-cookie on your computer, which helps Facebook to provide you with more personalized advertisements, but also to measure and improve advertisements.

_fbp .join.com 3 months Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

_gac_UA-XXXXXXX-X .join.com 3 months Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out.

_ga .join.com 2 years This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customizable by website owners.

_gid .join.com 1 day This cookie name is associated with Google Universal Analytics. This appears to be a new cookie and as of Spring 2017 no information is available from Google. It appears to store and update a unique value for each page visited.

_gat_UA-XXXXXXX-X .join.com 1 minute This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. It appears to be a variation of the _gat cookie which is used to limit the amount of data recorded by Google on high traffic volume websites.

_ga_XXXXXXXXXX .join.com 2 years Used by Google Analytics to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit.

_gat .join.com 1 day Used by Google Analytics to throttle request rate.

NID .google.com 6 months Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads.

_gcl_au .join.com 3 months Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.

_gcl_aw .join.com 3 months Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.

_gcl_aw .join.com 3 months Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.

IDE .doubleclick.net 2 years Used by Google DoubleClick to register and report the website user's actions after viewing or clicking on e of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.

RUL .doubleclick.net 1 year Used for re-targeting, optimisation and reporting of online adverts on behalf of Google Inc. Advertising platform DoubleClick.

test_cookie .doubleclick.net 15 minutes Used to check if the user's browser supports cookies.

_uetsid .join.com 1 day This cookie is used by Microsoft Bing Ads to determine what ads should be shown that may be relevant to the end user perusing the site.

_uetvid .join.com 17 days This is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website.

MUID .bing.com 1 year This cookie is widely used by Microsoft as a unique user identifier. It can be set by embedded microsoft scripts. Widely believed to sync across many different Microsoft domains, allowing user tracking.

Name

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Expiration

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locale .join.com 1 year This cookie is used to remember the user's language version of a website

ajs_user_id .join.com 1 year This cookie helps track visitor usage, events, target marketing, and can also measure application Performance and stability. Cookies in this domain have lifespan of 1 year.

ajs_anonymous_id .join.com 1 year This stores the anonymous userid used by Segment.io, which we use to anonymously identify visitors in order to measure the update of information and potential conversion to registered users.

fcaid join.com Session Used by Front. Allows users to live chat with JOIN.

fccid join.com Session Used by Front. Allows users to live chat with JOIN.

fcuid join.com Session Used by Front. Allows users to live chat with JOIN.

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