Highlights

  • Location: remote in Brazil, Mexico, or Argentina
  • Generous stock options

About Us

Fundraise Up is a rapidly growing financial technology company headquartered in Brooklyn, NY that provides online fundraising software to enterprise nonprofits. Fundraise Up's AI-powered platform is leveraged by trusted organizations like UNICEF USA, American Heart Association, Partners In Health, and Stand Up to Cancer, to double their recurring donor acquisition rates and increase overall digital donation revenue by 2 times.

About The Role

Focused on optimizing customer lifecycle management through targeted data and process management strategies across GTM.

Key Responsibilities

Work cross-functionally across Marketing, Sales, Partner, and Success to:

  • Facilitate the design and implementation of Customer Lifecycle Management (CLM) strategies that enhance customer acquisition, onboarding, retention, and growth across various segments.
  • Guide field mapping, enrichment, segmentation, and scoring strategies to optimize data collection and alignment across the GTM tech stack.
  • Manage the customer experience journey mapping to identify key engagement touchpoints, from first touch through key platform engagement milestones.
  • Support Marketing and guide execution in Partner, CS, and Sales to oversee GTM email and communication strategies and ensure deliverability and compliance.
  • Collaborate with GTM leaders to formulate and implement comprehensive campaign management strategies to generate pipeline.
  • Sometimes own, sometimes inform the framework for targeted content and automation strategies using Hubspot, Outreach, PartnerStack, and other engagement tools to improve customer engagement and drive product adoption.
  • Partner with GTM leaders to enhance pipeline and revenue outcomes through optimized inbound, outbound and adoption strategies.
  • Collaborate with the analytics team for effective customer database management, integrating all available data sources to enhance customer insights.
  • Coordinate with the Customer Success team to reduce churn and enhance customer health.
  • Collaborate with CSMs, Onboarding, and Migrations teams to create and refine best-practice playbooks for each customer segment based on ongoing feedback and feature updates.
  • Develop proactive customer health initiatives and targeted intervention plans to identify and support at-risk customers.
  • Orchestrate the product feedback process to inform critical updates and identify competitive market opportunities.
  • Optimize GTM tech operations to ensure efficient lifecycle data integration.
  • Maintain detailed documentation of processes, strategies, and compliance measures.

Skills and Qualifications

  • HubSpot certification with extensive experience in customer lifecycle manage customer success operations.
  • Strong analytical abilities with experience in data-driven strategy development.
  • Proven track record in enhancing customer experiences through innovative lifecycle management strategies.
  • Excellent communication skills and the ability to collaborate effectively across teams.
  • 3-5 years of experience in a GTM Operations role in a fast-paced, high-growth SaaS company.

What We Offer

Our compensation package includes comprehensive benefits and perks, meaningful equity, and a competitive salary:

  • Equipping a working place: office chair, office desk, monitor.
  • English learning courses (50% reimbursement, up to $1,000 annually).
  • Relevant professional education (50% reimbursement, up to $1,500 annually).
  • Gym or swimming pool (50% reimbursement, up to $500 annually).
  • Coworking (up to $250 monthly).


GTM Operations Specialist, Lifecycle, Argentina, Remote

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