Digital Marketing Associate

Casa Bella Home And Living Corp. (Manila, Philippines) 9 days ago
Originally starting out as a monobrand showroom of Italian designer furniture brand Moroso 10 years ago, Casa Bella Home and Living has since grew into a group of companies that hope to create and cultivate state-of-the-art spaces. RESPONSIBILITIES Under the direction of marketing head and managers, produce and design the marketing assets of multiple brands. These could include but are not limited to: - Social media content - Print & digital marketing campaigns - Email newsletters - Other company paraphernalia and promotional materials Manage and develop e-commerce websites to reflect brands marketing strategies. Conduct photoshoots to create effective advertisements and engaging social media content. Help ensure a positive image for the brand through a well-managed and curated digital media presence. Exercise quality control on all copy, obtaining approvals, fact-checking and thoroughly editing/proofreading all content. Maintain a good working knowledge of digital marketing and advertising practices. Keep abreast of what s trending in digital and social media to stay at the forefront of creative marketing developments. Manage multiple brand accounts. Support and advance continuous digital ad campaigns by analyzing campaign results, gleaning insights for future testing. Conduct market research and assist the marketing head in recommending marketing campaigns to check on competitors and generate leads. Coordinate with third parties (suppliers, developers, graphic designers, etc.) to ensure the production, replenishment, and maintenance of multiple marketing collaterals. Other marketing-related activities as directed by management. QUALIFICATIONS Experience in managing and coding Shopify websites is a huge plus. Must exhibit skills in web design languages including but not limited to HTML, CSS, JavaScript, PHP, and others. Demonstrate skills with the entire Adobe Suite; specifically, Photoshop, Illustrator, InDesign, and Lightroom required. G-Suite and Microsoft Office experience required as well. Must be experienced in social media marketing, brand management, and digital marketing, including SEO and SEM. Experience in digital marketing analytics including Google Analytics, Google Adwords, and Facebook s Ad Manager is a plus. Must have visual design sensibilities including composition, layout, typography, color, and attention to detail. An eye and flair for photography is a huge plus. Must be well-organized, able to handle multiple projects at any given time, and comfortable working in a fast-paced environment. Must have excellent verbal and written communications skills. Experience in creative writing is a plus. Must be highly competent, professional, and always open for new learning opportunities. Must be enthusiastic and passionate for what they do. Interest and love for furniture design, interior design, office spaces, and the art & science of marketing is a huge plus. Candidate must possess at least a Bachelor's/College Degree in Marketing/Business Management, Information Technology Management, Art/Design/Creative Multimedia, or its equivalent.