Cluster Marketing Manager- Sales Transformation GM)_Bhopal

Jobleads (Bhopal, MP, India) 23 hours ago

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Posted 1 day ago

Job Description :

Job Title : Cluster Marketing Manager- Sales Transformation (Lifestyle)

Reports To

 Regional Market Development Manager

 Key Responsibilities & Duties

· Provide category leadership for the portfolio(s) assigned, within the geographic region assigned. Develop deep buyer, market and category level insights and partner with various teams, to drive the sustainable and profitable growth of Udaan

· Drive planning & execution of category and subcategory level business plans for the month, quarter and year. Ensure the achievement of targets set, and an optimal portfolio mix to ensure profitability.

· Drive Numeric & Weighted Distribution coverage as per plans, ensuring the acquisition of new buyers onto the platform, as well as their repeat monthly purchase behavior

· Capture a higher category share of wallet by influencing enabling factors like fit-to-market selection and pricing on platform, adequate credit assignment, multi-level engagement from FOS, RLs and self, etc

· Plan and successfully drive the execution of all cyclical marketing inputs, new launches, DTR brand and private label launches, and all other key initiatives

· Set stretch goals for self and team, and drive execution to actualize the same

· Ensure the regular and productive deployment of a right-sized team (FOS, RLs) to ensure effective buyer coverage and execution of all other deliverables

· Optimize the cost of doing business, while maximizing the GMV throughput per FOS

· Drive the people development agenda, in terms of setting up people for success by providing them the right foundation to deliver on the the expectations of their roles, and also create the right on-the-job coaching framework to raise their level of performance

Department :

Open Positions :

1

Skills Required :

distribution management

Role :

Job Title : Cluster Marketing Manager- Sales Transformation (Lifestyle)

Reports To

 Regional Market Development Manager

 Key Responsibilities & Duties

· Provide category leadership for the portfolio(s) assigned, within the geographic region assigned. Develop deep buyer, market and category level insights and partner with various teams, to drive the sustainable and profitable growth of Udaan

· Drive planning & execution of category and subcategory level business plans for the month, quarter and year. Ensure the achievement of targets set, and an optimal portfolio mix to ensure profitability.

· Drive Numeric & Weighted Distribution coverage as per plans, ensuring the acquisition of new buyers onto the platform, as well as their repeat monthly purchase behavior

· Capture a higher category share of wallet by influencing enabling factors like fit-to-market selection and pricing on platform, adequate credit assignment, multi-level engagement from FOS, RLs and self, etc

· Plan and successfully drive the execution of all cyclical marketing inputs, new launches, DTR brand and private label launches, and all other key initiatives

· Set stretch goals for self and team, and drive execution to actualize the same

· Ensure the regular and productive deployment of a right-sized team (FOS, RLs) to ensure effective buyer coverage and execution of all other deliverables

· Optimize the cost of doing business, while maximizing the GMV throughput per FOS

· Drive the people development agenda, in terms of setting up people for success by providing them the right foundation to deliver on the the expectations of their roles, and also create the right on-the-job coaching framework to raise their level of performance

Location :

Posted On :

22-Jan-2021

Education/Qualification :

MBA_Tier1 Colleges

Years Of Exp :

2 to 5 Years

Designation :

We are always looking for passionate team mates to join us in our mission.

Cluster Marketing Manager- Sales Transformation GM)_Bhopal

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