Product Manager ADAPT

Align (Rotkreuz ZG, Schweiz) Vor 22 Tagen veröffentlicht
More about the role

Join a team that is changing millions of lives.

Transforming smiles, changing lives

At Align Technology, we believe a great smile can transform a person’s life, so we create technology that gives people the confidence to take on whatever’s next. We revolutionized the orthodontic industry with the introduction of the Invisalign system, and we have never lost sight of that spirit of innovation. Our diverse and collaborative teams are constantly pushing the boundaries of what’s possible.

Ready to join us?

About this opportunity

As regional Product Manager (ADAPT), you will be responsible for developing and executing a marketing plan in line with company strategy to deliver the objectives with the ADAPT (Align Digital and Practice Transformation) business unit.

You will report into the Operation Manager of Business Optimization EMEA. You will be based in Rotkreuz, Switzerland, with irregular international travel within the Key European markets.

In this role, you will be responsible for…

  • Development and implementation of EMEA brand strategies, plans and campaigns to drive brand awareness and credibility, doctor sign up and growth within OPEX budget including:
    • Support the development of the strategic marketing plan as part of AOP
    • Product and implement annual marketing plan
    • Campaign materials
    • Media Planning including Digital
    • Evidence development (publications, speakers)
    • Congress + exhibitions
    • OPEX Budget Management
  • Proactively represent the region and our customers providing insights and international strategy implementation.
  • Use analytics and insights (including campaign ROI and competition) to support planning and align marketing strategy to expansion targets.
  • Drive + own communication as part of a multi-disciplinary team to develop and execute the marking plan.
  • Development of market insights and analytics to support market plans.
  • Creation of marketing campaigns to support market entries.
  • Influence the local marketing and sales teams and ensure the roll out of marketing initiatives.
  • Work closely with other marketing teams
  • Proactivity driving business case studies, presentations and publications
  • Market analysis to support ROI expectations.
  • Developing and maintaining relationships with speakers, customers and sales teams
  • Establishing close relationships with the global, regional and local marketing teams; Train and educate stakeholders on required aspects of brand + brand strategy including development of training collateral.
  • Utilize digital communication platforms to deliver plan.

In this role, you’ll need …

  • Bachelor degree or above, preferably in a marketing or business related filed.
  • At least 4-6 years of related work experience, preferably within a similar medical device industry.
  • Proactive / doer mindset with a sense of urgency
  • Capable of managing multiple projects simultaneously
  • Strong communication and presentation skills
  • Project management skills with ability to lead and manage cross-functional teams
  • well organized and able to structure complex situation
  • Capable of analyzing complex data sets
  • Fluent in English, knowledge of any additional European language is an asset
  • Headquarter experience
  • Experience coordinating project with large marketing agencies
  • Industry background in professional services or medical device field

Sound like a good fit?  

. Not the right fit? Don’t worry, Align is quickly growing so we are creating more opportunities to expand our Align family. Please consider joining our Talent Network to receive notifications about future jobs or sharing this opportunity with others in your network.    

About Align  


Align Technology is a publicly traded medical device company that is transforming smiles and changing lives. Our global team of talented employees develop innovative technology, tools and treatment options to help dental professionals worldwide achieve the clinical results they expect. Our digital ecosystem combines the power of technology to create beautiful smiles through the integration of AI and machine learning, digital imaging and visualization, biomechanics and material science to develop the Invisalign system, the most advanced clear aligner system in the world; iTero Intraoral Scanners and OrthoCAD digital services. Did you know? Align is the world’s largest manufacturer of custom 3D-printed materials.   


By joining Align, you will be part of a global, fast-growing company in one of the most dynamic industries. Great people, innovative technologies, and meaningful work – these are just some of the things employees say make Align Technology a great place to work.   


We respect your privacy. Please review our Applicant Privacy Policies for additional information.  

Global Diversity Statement:

At Align, we believe in the power of a smile, and we know that every smile is as unique as our employees. As we grow, we will continue building a workforce of diverse cultural backgrounds and life experiences and fostering a culture of open-mindedness and compassion for all our employees. We live our company values by promoting healthy people and healthy communities. All with the intent of changing millions of lives, one unique smile at a time.

Equal Opportunity Statement

It is our policy to provide equal employment opportunity in all of our employment practices without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, individuals with disabilities, sexual orientation or gender identity or expression or any other legally protected category. Applicants for positions with Align must be legally authorized to work in the country which they are applying for and verification of employment eligibility will be required as a condition of hire.

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