Job Description

Founded in 1959, Instrumentation Laboratory (IL) is a global leader in the development, manufacturing and distribution of diagnostic solutions for Acute Care Diagnostics, patient blood management and Hemostasis testing. Our success comes from a specific focus in these rapidly evolving diagnostic areas, our commitment to customers, and our dedication to innovation and quality. We’re passionate about providing medical professionals the most valuable and complete solutions to enhance patient care.

As an integral part of Werfen, a global healthcare company dedicated to delivering the highest quality in vitro diagnostic products, IL is supported by significant resources, outstanding scientific expertise and a tremendous knowledge base. IL is headquartered in Bedford, MA, USA.

Position Summary:
Defines and implements market requirements for new products. Product management of a dedicated product line. Prepares marketing support program for a specific product, product line, or product area. Coordinates implementation with technical services and field sales organization. Provides Marketing assistance to field personnel and customers.
Key Accountabilities:
+ Providing product positioning training and materials for sales department and customer service.
+ Identifying opportunities for lead generation
+ Creating marketing collateral like case studies, whitepapers, FAQ, feature or benefit sheets…
+ Managing VIPs, road shows, tradeshows and other company sponsored promotions and events (includes instrument demos).
+ Collaborating cross functionally on competitor pricing, market development, selling and field solutions. Skills and Specifications…
+ Exceptional knowledge of IVD sales & marketing processes. (Knowledge of the hemostasis market is preferred)
+ Strong leadership, sales support, project management and training skills.
+ Should be able to develop effective relationships and operate with senior level management.
+ Should be an expert in forwarding thinking, market research, and should possess problem-solving skills.
+ Ability to listen to intended details attentively.
+ Excellent analytical and presentation skills including demonstration skills to handle many assignments simultaneously.
+ Efficiently work under pressures, deadlines, and stretch extra hours to complete assigned task.
+ Should have excellent effectual communication skills
Budget managed (if applicable): N/A

Internal Networking/Key relationships
+ To be determined based on department needs.

Skills & Capabilities:
+ Business Acumen
+ Customer Focus
+ Organizational Agility
+ Peer Relationships
+ Planning Skills
+ Presentation Skills
+ Drive for Results
Min Knowledge & Experience required for the position:
+ Knowledge in Life Sciences: Medical Technology, Biology, Biotechnology, Chemistry
+ Bachelor's marketing, business or medical technology/biology from an accredited university.
+ Prior experience in junior marketing product management positions
+ Minimum three years' experience in sales and/or marketing within the healthcare industry
International Mobility: No

Travel requirements:
+ Approximately 10-25% of time

If you are interested in constantly learning and being challenged on a daily basis we encourage you to submit your resume or CV.

Instrumentation Laboratory appreciates and values diversity. We are an Equal Opportunity/Affirmative Action Employer M/F/D/V

Werfen is a global leader in in vitro diagnostics (IVD) in the specialties of Hemostasis, Acute Care Diagnostics and Autoimmunity. Our core business is dedicated to R&D, manufacturing and distribution of diagnostic systems for hospitals and clinical laboratories. Our other areas of expertise include Original Equipment Manufacturing, Clinical Software, Clinical Chemistry, Infusion Therapy, and Medical Devices and Scientific Instrumentation Distribution.

We operate directly in over 30 countries and in more than 100 territories through distributors. In 2016, our turnover was approximately 1.2 billion euros and we had an average workforce of 4,400 people. Currently, we are over 5,000 employees.
Job ID: 2019-2463
Shift: 1st
Street: 180 Hartwell Road
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