Inside this Business Group
Key Responsibilities: Lead the communications strategy for Graphics and Enthusiast communications in APJ, partnering with HQ and regional sales, country communications and marketing teams to develop and deliver creative communication campaigns and events tailored for APJ markets Think strategically and play an integral role in the creation of integrated communication campaigns that highlight Intel value and innovation for enthusiast, commercial and consumer audiences Help develop and execute competitive PR, review and launch programs for Graphics and Desktop/Gaming Work with ISV and gaming teams to leverage key software partnerships Evangelize Intel technologies to enthusiast media, influencers, the global communications team and internal stakeholders and help grow community audiences Effectively collaborate with product groups, technical marketing, and benchmarking groups to identify compelling stories that resonate with enthusiast media Be a source of knowledge and a trusted technical advisor to colleagues Work closely with competitive, launch, seeding and enterprise leads in APJ to suitably position key Intel technologies with enthusiast audiences Develop and drive 'quick twitch' ideas that insert Intel into relevant news cycles Be bold and take risks, using all the resources at your disposal to position Intel as the technology innovator Collaborate, brief and manage Intel's agencies to maximize results and ensure consistency across APJ Effectively communicate achievements, learnings and results to internal stakeholders that strengthen the value of the Global Communications Group Be naturally inquisitive about the latest technological innovations in the industry and use that knowledge to inform your strategy
Global Marketing & Communications is responsible for Intel's brand management, end-user product marketing and go-to-market activation strategy for direct and indirect marketing programs worldwide
India, Bangalore;India, Hyderabad;India, Mumbai
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