Designation : SEM Analyst/Sr SEM Analyst

Experience: 2-5 years

Responsibilities

  • Manage multiple number of the SEM accounts with the help of Trainees/SEM executives
  • Measuring the ROI and compiling regular spend reports for client campaigns
  • Will be responsible for client retention and client satisfaction
  • Manage the written and verbal communication with the client
  • Understands the client business and works towards achieving their KPIs
  • Weekly/Fortnightly and monthly reporting of the accounts with data insights
  • Keeps up to date with industry updates and experiments
  • Drawing the strategies, executing and analyzing the profitability of each account
  • Coordination with the Onshore team and AM (Offshore) to seamless management of the accounts

Skills

  • Ability to work independently and as part of a team
  • Knowledge of the agency working methodology and culture
  • Ability to work flexibly and towards tight deadlines
  • Highly proficient in MS word, Excel and PowerPoint. Experience with keynote will be an add-on
  • Knowledge of PPC campaign management tools: Google Adwords Editor, Yahoo advertising platform, MSN Adcenter & Facebook campaign manager
  • Proven track record of management of paid search campaigns (Google, Yahoo, MSN), mobile paid search campaigns, GDN & shopping ads
  • In-depth understanding of paid social campaigns (Facebook, LinkedIn) creation, drawing the strategies and analyzing the performance
  • Working knowledge of tracking and analytics tools (GTM & GA)
  • Experience on bidding tools and programmatic platforms (Good to have)
  • Google AdWords certifications with in-depth knowledge
  • Expertise in Advance level Excel operation (Pivot Table, VLOOKUP Experience)
  • Excellent command over English.
  • Problem solving and decision-making skills


Location: Ahmedabad, Gujarat, India

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