Job Description

Senior Sales Manager, SEA


PDI helps convenience store retailers and petroleum wholesale marketers worldwide thrive in a digital economy with enterprise management software. Over 1,500 customers operating and serving more than 200,000 locations trust PDI to optimize their operations, whether they are a single site, multi-site, dealer or a franchise operator. PDI’s enterprise software, wholesale and logistics management software solutions and retail back office systems have been designed around the evolving needs of customers for more than 35 years.

We reimagine enterprise management to help our customers transform their business and deliver exceptional experiences. Backed by the investment of Insight, TA Associates and Genstar, PDI is embarking upon an aggressive expansion strategy through internal investment in development as well as intensive M&A activity.  The result will be a broader, more powerful, international company that serves customers across the entire supply chain, from wholesalers, to retailers, and every stop in between.


The Sales Organization is searching for a dynamic and strategic enterprise Senior Sales Manager focused professional with experience in solution sales and customer service excellence. The Senior Sales Manager will strategically align PDI with our global customers to better serve them across the globe. This will include identifying and positioning PDI products and services to meet customer needs in markets across the globe. In addition, this role will be responsible for driving the appropriate programs to ensure customer satisfaction.  A successful candidate will be proactive and passionate about company software and the clients they serve.

Key Areas of Responsibility include:

  • Build, develop and grow assigned territory to execute on PDI’s quarterly sales plan
  • Execute complex sales solutions with small, medium and large enterprise clients across c-stores, oil and gas, and complex product lines
  • Engage in prospecting activities to build pipeline and drive results, i.e., “hunter” mentality to meet, exceed and achieve quarterly sales bookings and annual quota
  • Collaborate with Account Executives and Solution Engineers to strategize, map prospects, and deliver sales results
  • Analyse clients’ business needs to strategically position complex solutions through value-based selling, business case definition, ROI analysis, and data
  • Deliver compelling demonstrations and use cases to influence executive-level decision-makers, addressing objections and align value proposition with their business strategy
  • Partner with appropriate LOBs in shaping the GTM, marketing materials, product roadmaps and industry artefacts
  • Develop and maintain excellent relationships with key customers in organization and prepare various vertical market strategies to enhance sales bookings


  • Sales experience in a related discipline, and/or c-stores, oil and gas industry
  • 5-10 years enterprise sales experience or software sales with proven track record in closing deals and achieving sales Quota
  • Demonstrated history of managing sales process and pipeline which align customer needs, issues and opportunities with industry best practices
  • Strong communication and interpersonal skills, including establishing credibility and trust with cross functional teams that can impact your customer including engineering, development, finance, legal and professional services organizations
  • Significant business and sales acumen
  • Ability to forge and leverage internal and external partnerships
  • Experience in developing and executing solution sales strategies and delivery
  • Available for regular travel to hunt, build and close new business

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