CTC Undisclosed Job Location Patna Experience 5 - 8 yrs
Working knowledge of search engine optimization practices
Ability to think creatively, strategically, and identify and resolve problems.
Excellent verbal and written communication skills.
Ability to work within a team and independently.
Familiarization with Google analytics, and Google Search Console.
Understanding of website optimization tools.
Strong organizational, time management and analytical skills.
Knowledge of SEO tools and data analysis skill.
Monitor and evaluate search results and search performance across the major search channels in order to improve rankings.
Reviewing and analysing websites for areas that can be improved and optimized.
Preparing detailed strategy reports.
Managing offsite and onsite optimization projects and reporting on performance.
Review technical SEO issues and recommend fixes.
Optimize website content, website structure, landing pages and paid search copy.
Review website speed & provide improvements to the development team.
Keeping up to date with key SEO trends.
Analysing keywords and SEO techniques used by competitors.
Provide key inputs for writing effective SEO content for blogs, websites and social media accounts.
Conducting on-site and off-site analysis of your clients' SEO competitors.
Assisting the content team in the creation of high quality, informative SEO content.
Doing Keyword Research and creating monthly strategy.
Optimize components including title tags, meta-descriptions, keyword volume, internal linking, etc.
Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
Maximize organic traffic growth by establishing a robust SEO target keyword list and working closely with SEO, Content and Social teams.
Qualifications / experiences:
Qualification: BCA/MCA/ BE/B.Tech in Comps/IT.
Highly organized with attention-to-detail.
Excellent written and verbal communication skills.
Should be well acquainted with the below tools:
Google Search Console
Google Keywords Planner
Ahrefs, SEMrush, Hootsuite
Google PageSpeed Insights
Google XML Sitemaps
SEO Site Checkup
Microsoft Office Tools
Have a basic understanding of HTML coding and how websites work.
Understanding of web design and site structures.
Good knowledge of backlink analysis.
Is Internet savvy and understands the function of search engines.
A desire to understand what drives Google's algorithms.
Be a cooperative team player with the ability to work independently.
A commitment to keeping your skills and knowledge up to date.
Should be a Digital Marketing enthusiast.