SM-Retail -Merchant Serv

HDFC Bank (Kochi, KL, India) 18 days ago

Job Description

  • A.
  • Fresh Merchant Sourcing: Sourcing NTB and Competition merchant from the branch Vicinity.
  • Working closely with Branch RM / PB / ABM / CARM for new Acquisition B.
  • Channel Engagement: Training Retail Branch Banking staff on ME products and Features to simplify the process to on board merchants.
  • Updating Retail Branch Banking Channel over the Performance vs Achievement for ME business periodically.
  • Regular meetings with branches on strategy on New Acquisition, Information sharing, discussing related MIS/ Information, to be planned and reviewed through the tool of COGENT Cross sell of lending and asset products of the bank.
  • Close interaction with different verticals of the bank to achieve the goals.
  • C.
  • Team Management and Productivity: Managing productivity of the Off-roles sales team.
  • Responsible for managing and growing the profitability of the portfolio along with POS Volumes for the merchant sourced in the financial year (new book only) New Acquisition: Acquire new business.
  • Annual target of 900 to 1200 merchants Ensure to drive key central and regional strategies through the team.
  • Ensure adequate manpower availability within the region for wider & deeper geography penetration.
  • D.
  • Product Enhancement & Cross Sell: Drive penetration of digital products like MPOS, Digi POS, PayZapp for Business etc.
  • Cross sell of different bank products ie LAP, Auto Loan, CV, BL, EEG, BBG.
  • Ensure merchants who does not agree for a Current Account with, collaborate with us through the route of Savings Accounts with a limit capping of 1 lac .
  • Penetration on 10 Million Objective from Digital route especially through multiple Payments acceptance mode of SmartHub ME App, which forms the Core Cross Sell objective.


  • 1. Sales and Influencing Skills
  • 2. Banking Product & Process Knowledge
  • 3. Planning and Organizing Skills
  • 4. Communication
  • 5. Knowledge of Competition & Current trends in financial Industry.

SM-Retail -Merchant Serv

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