DTC Client Lead
Company Overview
Our client is a fast-growing US-Based direct-to-consumer (DTC) brand that helps healthcare and wellness clients to drive sustainable growth through strong marketing, creative, customer experience, and operational execution. They are looking for a highly organized, commercially minded professional who can act as the primary point of contact for clients and ensure their goals are translated into clear priorities, strategies, and execution.
This is a remote role working closely with U.S.-based clients and internal teams across marketing, creative, media buying, and operations.
Work Schedule
- Full-time
- Remote — LATAM preferred
- Must have significant overlap with U.S. business hours
- Strong English communication skills required
Role Overview
We are looking for a DTC Client Lead who can take ownership of client relationships while maintaining a strong understanding of e-commerce growth and marketing.
You will serve as the bridge between the client and internal teams, making sure priorities are clear, projects move forward, and clients have confidence in the work being delivered.
The ideal candidate is commercially minded, highly organized, proactive, and comfortable discussing DTC performance, marketing strategy, creative, customer acquisition, and growth opportunities with clients.
This is not simply an account management role . We are looking for someone who can understand the business behind the numbers, identify opportunities, challenge assumptions when necessary, and help drive the client toward measurable growth.
Key Responsibilities
- Act as the primary day-to-day point of contact for assigned DTC clients.
- Build strong, trusted relationships with clients and understand their business objectives, challenges, and growth goals.
- Translate client goals into clear priorities and actionable plans for internal teams.
- Coordinate with paid media, creative, marketing, and other specialists to ensure projects are executed effectively.
- Manage timelines, deliverables, priorities, and follow-ups across multiple client initiatives.
- Lead client calls, status meetings, and strategic discussions.
- Communicate performance, progress, challenges, and opportunities clearly to clients.
- Review marketing and e-commerce performance data and identify areas for improvement.
- Understand key DTC metrics such as ROAS, MER, CAC, AOV, CVR, LTV, revenue, and contribution margin.
- Proactively identify growth opportunities across acquisition, creative, conversion, retention, and customer experience.
- Help prioritize initiatives based on potential business impact.
- Turn data and team insights into clear recommendations for clients.
- Ensure internal teams understand client expectations and have the information needed to execute.
- Follow up on action items and hold stakeholders accountable for deadlines.
- Identify risks, blockers, and potential client issues before they become problems.
- Help develop strategic recommendations and growth plans for clients.
- Maintain a high level of organization across multiple accounts and competing priorities.
- Continuously look for ways to improve the client experience and internal processes.
Requirements
- 3+ years of experience in client management, account management, project management, growth marketing, e-commerce, or a similar role.
- Experience working with DTC / e-commerce brands is strongly preferred.
- Strong understanding of digital marketing and the DTC customer journey.
- Comfortable working with performance metrics and marketing data.
- Ability to understand and discuss paid media, creative performance, conversion optimization, retention, and overall e-commerce growth.
- Strong project management and organizational skills.
- Excellent written and verbal English communication.
- Experience managing multiple stakeholders and competing priorities.
- Strong client-facing and presentation skills.
- Ability to communicate complex information in a simple, actionable way.
- Highly proactive — able to identify problems and opportunities without waiting for instructions.
- Strong attention to detail and follow-through.
- Comfortable working independently in a remote environment.
- Strong commercial judgment and understanding of what drives business results.
Nice to Have
- Experience working with U.S.-based DTC brands.
- Experience with Shopify and e-commerce analytics.
- Experience working with Meta Ads and/or Google Ads teams.
- Experience with Klaviyo, email/SMS marketing, or retention.
- Agency experience managing multiple DTC accounts.
- Experience presenting performance reports and strategic recommendations to clients.
- Experience working with creative teams and evaluating ad creative performance.
- Experience managing six- or seven-figure annual e-commerce accounts.
What We're Looking For
We are looking for someone who is:
- Client-oriented: Builds trust and communicates proactively.
- Commercially minded: Understands that activities should ultimately contribute to business growth.
- Data-driven: Comfortable using numbers to understand performance and make decisions.
- Strategic: Can connect day-to-day execution with broader business objectives.
- Highly organized: Keeps people, projects, and deadlines moving.
- Proactive: Identifies what needs to happen next instead of waiting to be told.
- A strong communicator: Can confidently communicate with both clients and internal specialists.
- Accountable: Takes ownership of outcomes rather than simply passing information between teams.
Success in This Role
Success will be measured by your ability to build strong client relationships, keep teams aligned and accountable, identify meaningful growth opportunities, and ensure clients consistently see clear progress toward their business goals.
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