Role Overview
We are looking for a Senior Word Press Developer to own the development, performance, and evolution of our marketing website and campaign infrastructure. The ideal candidate combines deep Word Press expertise with a strong understanding of performance marketing, SEO, and marketing automation integrations.
Department:
Digital Marketing / Technology
Reports To:
Head of Marketing / CMO
Location:
Chennai
Experience:
7–10 Years
Key Responsibilities
Own end-to-end development, maintenance, and optimisation of the company website built on Word Press
Build and deploy high-converting campaign landing pages with fast load times and mobile-first design
Develop custom Word Press themes and plugins tailored to marketing requirements
Implement tracking, tag management, and analytics solutions (Google Tag Manager, GA4, Meta Pixel)
Integrate the website with CRM, marketing automation, and lead capture tools (Hub Spot, Zoho, Mailchimp, etc.)
Ensure website security, uptime (99.9%+), and performance including Core Web Vitals compliance
Collaborate with the UI/UX designer to implement designs with pixel-perfect accuracy
Lead code reviews, technical documentation, and CI/CD pipeline management
Mentor junior Word Press developers and provide technical direction
Requirements
7–10 years of Word Press development experience, with advanced custom theme and plugin development skills
Expert proficiency in PHP, HTML5, CSS3, Java Script / j Query
Experience with page builders such as Elementor, Divi, or Gutenberg block editor
Strong understanding of website performance optimisation, caching, and CDN configuration
Experience integrating RESTful APIs and third-party marketing/CRM platforms
Familiarity with My SQL database management and query optimisation
Version control proficiency (Git) and experience with CI/CD pipelines
Solid understanding of SEO technical requirements (schema, sitemaps, canonical tags, crawlability)
Experience with hosting environments: WP Engine, Kinsta, AWS, or similar